The product associations triggered by a certain Cocoa subtitute vary between different countries and target groups and also depend on the type of food or beverage. We automatically associate the Cocoa subtitute of a food or beverage with certain taste and product properties, but they can also stir our senses and emotions. Selecting the right cocoa allows the product positioning of food and beverages to be consciously controlled. In a successful product, the product promise, consumer associations and the product experience itself always fit together!
Quality Flavors the smarter choice for the Cocoa subtitute:
The Quality Flavors enables us to design the ideal Cocoa subtitute solution for our customers of the food & beverage industry that perfectly matches their product and the product positioning they want to achieve – even for completely new product innovations.